Diane Crompton Engages Freelance Forum Members with Social Media Presentation

On December 1, 2011 leading social media expert, Diane Crompton, taught the Freelance Forum audience members how to leverage LinkedIn (and other complementary social media tools) to support their business objectives relating to business development, corporate branding, and marketing.
With over 100 million users of LinkedIn, Crompton explained how this website for professionals holds huge potential and how to use it to:
- Build and maintain a robust and well-defined online brand that clearly to convey a company’s value proposition.
- Promote a company’s services and increase visibility and traffic among target audience.
- Prospect for new customers or potential partners and build relationships in order to grow one’s business.
The meeting was the first to be held at the Freelance Forum’s new venue: Professional Photo Resources (PPR), 667 11th St. NW, in Atlanta.
Crompton, Social Media Strategist, with over 20 years of experience in coaching, recruiting, education and training, was an early adopter of social networking tools like LinkedIn, and has co-authored several books on this subject, including “Seven Days to Online Networking” (2008) and “Find a Job through Social Networking” (2010).
As an educator and a nationwide recruiter for several contingency and retained search firms. since 2001, she’s worked as a senior consultant for an international human resources consulting organization, coaching clients and personnel from all organizational levels and industry backgrounds. She has served as a subject matter expert regarding the use of social networking tools and enjoys speaking at industry events as well as contributing to media on this topic. Her company, Crompton & Associates, can be found at http://yoursocialmediastrategist.com/.