Web Promotion: Atlanta Falcons Contest

Web Promotion: Atlanta Falcons Contest

To rev up fans off-season, the Atlanta Falcons created a t-shirt design contest; the winning design would be sold on licensed t-shirts. They tapped Barbara Wilkes of Wilkes Communications to name the contest (Top Pick) and write web promotional copy including an e-blast, a series of home page web banners and promotional blurbs, linked pages explaining contest and rules, updates, voting and the winning design.

Copy Sample: 
(headline for website promo)
Top Pick T-Shirt Design Contest

Do YOU have what it takes to be the Falcons 365 TOP PICK? Enter our first-ever TOP PICK T-Shirt Design Contest and see! Your design could appear on t-shirts sold by Falcons 365—the official store of your Atlanta Falcons—and worn by Falcons fans around the world! More

 

(Web banner copy) YOU’VE worn OURS.
Now design YOURS!

Falcons 365 TOP PICK T-SHIRT DESIGN CONTEST

Enter our TOP PICK T-SHIRT DESIGN CONTEST!
GO NOW

 

Brand: 
Falcons 365
Medium: 
Web — Web Promotion