Website: NetPlanner Systems

Description: 

NetPlanner Systems wanted a revamped site to serve as a “silent salesperson”. Barbara Wilkes of Wilkes Communications interviewed management to find—for company and each product line—customer hot buttons, marketing differentiators, key benefits, top features and keywords, and wrote the respective elements into each page headline and copy. She also created the company tagline: “Your pathway to connectivity”. See home page copy below.

Copy Sample: 

Your cabling infrastructure is the heart of your network.
Trust it to us!

Show us your cabling requirements. We’ll show you innovative, standards-based and cost-effective solutions with efficiency and future-proofing steps built in. We reduce complexity, create more reliable data access and help take the worry out of cabling infrastructure. Our goal is to ensure zero down-time.

We're NetPlanner Systems, a leader in emerging technology for data pathways—and a single source for cabling infrastructure. Experts in the cabling business since 1987, we perfect the smallest details up front to design, install and maintain the most durable, reliable, organized and manageable cable systems. We provide everything needed for data and voice, copper and fiber optics, Wi-Fi, VoIP, video, paging and intercom systems: in-depth expertise, consistently superior services, and warranty-backed, leading manufacturer components.

 


(Service Line Box)
Data & Voice Fiber Optics

Leading the data pathways revolution — with unmatched service, high dependability and great results.


(Service Line Box)
Data Centers

Partnering to create reliable, innovative cable infrastructure that meets your organization’s demands today and tomorrow.


(Service Line Box)
Wireless

Making wireless easy through comprehensive design, extensive experience and a wide range of leading hardware.


(Service Line Box)
Repair & Reworks

Responding quickly to crises, reworks and maintenance in copper, fiber optic and wireless networks.


 

Medium: 

Web — Website